The Samuel Eto’o 9 label sees the 34-year-old branching out into fashion having already established a mobile telecoms company, Eto’o Telecom, in his native country back in 2012.
Eto’o has enlisted fellow Cameroonian Gabriel Pascal Nyemeg Nlend to creative direct the project which, according to Nlend, will reflect on and pay homage to the former Barcelona striker’s achievements through the designs.
“This work is to reward the most titled footballer in the history of the African continent. We have nothing [more] to offer than to thank him,” he said.
Eto’o 9 will comprise of ready-to-wear items including clothing, caps and shoes all manufactured in Turkey. Nlend and Eto’o are planning a roll-out in a number of countries across Europe including Spain, Russia, Portugal, and England.